Glossary / Early Adopters

Early Adopters

Early adopters are individuals or organizations that are among the first to adopt and use a new product, technology, or innovation. They are typically characterized by their willingness to take risks and try out new things before they become mainstream. Early adopters play a crucial role in the adoption and diffusion of innovations, as their feedback and experiences can help shape and improve the product or technology for later adopters. They are often seen as trendsetters and influencers within their social networks.