Yellow pages for first-time founders and early-stage startups.

#1 toolkit to support all stages of your venture building and scaling

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Design by The Founding Company

Why Founders' Book?

😫 There is a major gap in resources for founders and entrepreneurs when it comes to knowledge-based materials.

😱 The truth is; sadly all the information is scattered all over the web, and we have no choice to search for it a lot and learn by messing up.

⏰ Founders and early-stage startup teams spend over 200 hours searching for tools and resources to fit their purpose

💰 The knowledge gap is real and it is costing many non-tech founders, solopreneurs and first-time founders a lot of time, money and energy!

True! so what is Founders' Book?

Founders' Book is what we believe is the world's largest collection of tools and resources for first-time founders and early-stage startups to turn their pony idea into a unicorn.

The idea is not to build a unicorn on day one but to spark the habit of watching the space, experimenting and collaboration that may lead to building a unicorn

Founders' Book is built with a belief;

👩🏻‍💻🧑🏼‍💻 Founders build communities and ecosystems, ecosystem powers next-generation founders and problem-solvers

🚀 Entrepreneurship and Startups give people who come from absolutely nothing a fair shot at generating life-changing events and wealth

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Great 😀 What's in Founders' Book?

See what do you get with Founders' Book.

Founders' Book is built to Educate, Encourage and Empower founders, startups and equip them with the best curated tools and resources

🚀 Introduction to Entrepreneurship

The Art of starting up. Simplified.

A simple handbook for aspiring, first-time founders and makers planning to turn their passion into a side hustle to a startup. 🏋️ 3 Y's of Simplified Entrepreneurship + The significant M

💡 x10 Bases

🛠 100+ tools to turn your idea into a business

📒 Other resources and templates

Startup Cards

There is no better way to learn the startup language. Until Now!

Introducing Startup Cards, a fun and easy way to speak unicorns. Not maah!!

📌 Canvases, Worksheets and Templates

50+ canvases and worksheets

Industry-proven templates and startup best practices to find your niche and reach your potential.

Canvases cover everything from Ideation, brainstorming, validation, customer discovery, pitching and many more.

Go-To-Market Plan and Idea-Early Stage Pitch Deck Template

We understand pitch decks can be pretty daunting if you are a first-time founder. We have simplified it to make it a lot more digestible for an idea - early-stage startups.

✏️ Articles + "How-to" Guides

2000+ articles and guides

From idea to MVP to scaling. All the growth hacks, learnings, how-to's to give you a headstart into the market.

📊 Startup Financials

Financial Modelling + Basic Valuation Calculator

  • Stretch your product offering and pricing mix
  • Understand income/expenses and profit/loss
  • Project your startup's financial performance over the next 5 years
  • Input custom MoM/YoY growth rates and churn rates
  • Calculate referral charges if you have a referral program organised for all your products/services
  • Calculate initial customer acquisition costs (CAC)
  • Detailed 5-year financial modelling
  • Basic valuation calculator (standard earning multiple methods)
  • + Lot more

🛠 Tools and Platforms

1000+ tools

Find the right tools for your tool stack to build and scale your startup across 90+ categories across Founders' Book.

80+ community-building tools

From building online communities, running virtual events, monetising newsletters and much more.

240+ tools to turn your passion into a business

Tools and platforms to monetise your passion and skills or earn extra cash on a side hustle.

📒 Tiny Guides

Tiny guides

Complex concepts, Simplified. Tiny Guides on;

  • Product Management + Tool Landscape

  • UI/UX + Tools to enhance CX

  • Building beautiful landing pages

  • [MVP] Product Development Phases

  • Product Hunt Checklist

30-day startup Playbook

30 tasks to an epic launch. A daily task plan to start and launch your business.


No-Code Tool Landscape

Find and discover no-code tools. A complete guide to the current no-code landscape, where it is heading, how can you leverage the value of no-code and much more!

No-Code cheatsheet

How to build products without needing a technical co-founder. Founder's guide to no-code development to build lean, launch quick and grow exponential.

🏎 Learn, Launch and promote your startup

1400+ Slack Communities

Startup and tech Slack communities to discuss, learn, share and create collective value.

100+ Startup communities to promote your startup

From startup directories to marketplaces to founder communities to Reddit channels. Every place you need to know to boost organic growth.

💵 Startup Credits and Deals

Startup deals & credits

70+ startup deals and credits either direct from the company or through other benefit platforms.

👨🏻‍💻 Founder OS

Founder Hub

Document your LifeOS - daily happenings, Eureka moments, and reflections on your goals. Categorize entries with tags and automatically capture the date.

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Love it 😍 So, our Purpose...

Founders’ Book is a shoutout to all the entrepreneurs out there chasing their dreams and all of you inspire us!

We want to


👩🏻‍🏫 Educate next-generation entrepreneurs on DIY tools and techniques.

🪛 Create awareness on current no-code tool landscape and save $$$ on development costs

🦮 Tiny guides to turn complex concepts into actionable insights

💡 Turn an idea into an MVP and then enter the growth stage in less than 1 year (approx)

📟 Micro SaaS - The next big thing

👏 Reason of existence - bridge gap and build confidence in first-time founders and reduce their time and money spent on searching for resources


Simple Pricing

We have packed Founders' Book with everything you need to turn your pony idea into a unicorn 🦄

Get started with the 7-day free trial today to focus on your startup instead of searching for them!


Annual Subscription

US $97 /year

🔑 Full access to Founders' Book

🚀 Everything you need to accelerate your startup journey

⏰ Save 200+ hours researching for tools and resources

👩🏻‍💻 Non-Technical founder / Solopreneur friendly

💪🏼 Exclusive deals and offers from our partners

📣 First to hear about future content and product updates

🤝 Get priority support

Founder +

Lifetime access

US $147

🧑🏼‍💻 Everything in Founder


😃 Lifetime access to Founders' Book

Join 250+ founders building and launching their startups with Founders' Book.

Sign up and see the value yourself. Upgrade to a paid plan at the end of your trial to keep accessing the knowledge and supercharge your startup.

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Who are first-time founders?

First-time founders are the most ambitious, problem finders, solution creators, venture builders, risk managers, forward thinkers and job doers.

Read this article to learn more about first-time founders and why do they even exist! 

I am very passionate about entrepreneurship. How can I contribute?

As founders, we HATE to say NO. Please email us at We can organise a quick call and see how we can help each other.

What is your refund policy?

We provide a full refund if you request within 7 days of your purchase. The only question we ask is "How we can make it better to support more founders and startups?" Please email us at if you have any further queries.

We are an ecosystem operator. How can we partner with you?

If you are an Accelerator, Incubator, Co-working space or an online startup communiy, we would love to have a chat. Please email Goutham at Also, see our current partners on "partner with us" page

Do you have a referral program?

Yes, we offer a 20% lifetime referral fee. Learn more about our affiliate program.


About Us


Founders' Book

Made with ❤️ and ☕️ in the land down under 🇦🇺

Copyright © Founders' Book. All rights reserved.

Founders' Book is written and published in Adelaide, Australia and we acknowledge the Traditional Owners of the land on which we work, live and play. We pay our respects to Elders, and Aboriginal community leaders – past, present, and future.